Today I am writing about the art of applying KISS to our products. The acronym and its full form are both interesting – it just means "Keep It Simple Stupid!". You might say – " Hey, I know that". But actually do we?
Consider this: 
I need to play music:
Both of these devices do the same job, but you can see the difference between the two. The designer on the left obviously did not keep it simple. As a result, the designer on the right, is making billions, while the left, I don't know, but are they actually sold?
It applies to everything, there is a very good phrase in Harry Potter books about the Giants – "You load the Giants with information and they will actually kill you for doing that". A normal user for your product is no different. He might not kill you, but he will stop using your product. One of the biggest mistakes any company could do is to think that the users care for you. Users Don't Care About You.
So, what are the two simple steps you can follow to make sure your product is a run-away success:
- Be Humble: Don't think you are making a SpaceShip while you might be working on any other business app. Humility and understanding your user's needs are important.
- Be Interesting: Don't bore your users with the same old stuff. Nobody is interested in a plain old cow, but everybody will be interested in a purple cow.
That's what Google did, and that is what you can do too.
Below, is a picture comparing the homepage of Google and Yahoo over the years. As you can see, while Yahoo's homepage grew complex, Google's remained the same as ever.
You Decide, if you want to Kiss KISS like Google, or say it GoodBye like Yahoo
Good post.
ReplyDeleteSimplicity can do what complexity cannot. Complexity can do what simplicity never wants.:)
I think it should the complexity should be kept under the hood. KISS the consumer is probably a better motto.
ReplyDeleteKeep It Simple for The Consumer !!!
Peace
nice post btw...i really agree with the the fact that its all got to do with the complexity being kept under the hood...the less taxing the experience is for the user the more likely it is that the product/service will be successful
ReplyDeletehey...check this out...nice counter-arguments to the case :)
ReplyDeletehttp://joelonsoftware.com/articles/NotJustUsability.html
KISS i really liked the heading quite different n yes the funda for sellings things out and to catch hold of the clients is presented worsely so in all i like the matter n yes will try to apply too ...
ReplyDeleteall the best deepank gud job .